Introducing Our New Community Standards Policy

Introducing Our New Community Standards Policy

For those of you reading this who I’ve not yet helped or talked with, I’m Michelle Garrison, director of customer relations for Groundfloor. Since joining the company over six months ago, I’ve really enjoyed serving and getting to know our investors. Our executive team has asked me to take on an additional, new responsibility for Community Management. As part of that, I’m pleased to introduce our Community Standards Policy.

Groundfloor offers a unique financial product, in a unique way. No other “real estate crowdfunding” or “peer-to-peer lending” company out there allows non-accredited and accredited investors alike to participate directly in real estate loans with the full power of choice, without a middleman running your portfolio. We believe everyone should have the opportunity to participate in such private market investments this way. It is our company’s particular mission, purpose and values that have guided four years of effort and over $7 million in capital required to make this possible.

Our mission to “raise finance to the power of us” has much to do with the values and rules for behind our new community standards. We have always encouraged participation from and the contributions of our community of customers and onlookers. This is natural for a participatory product and platform such as ours. We often receive product suggestions from customers that we build upon to keep improving the platform and our service. We are grateful for the engagement of our users and for caring enough to comment and to help us continue to improve as a company.  And, of course, sometimes we’ve taken criticism, and have also used it as an opportunity to educate, inform and engage.

However, a few contributors along the way have unfortunately taken to using our community for purposes that are not congruent with our own. Our new Community Standards Policy establishes boundaries that when crossed will pose consequences to the posting privileges for these contributors. As we evolve and enforce the new rules, we can all look forward to a higher quality of discussion amongst a broader array of contributors. We’re aiming to foster constructive collaboration, while not becoming yet another outlet for bullies and fear mongers whose main impact is to silence and drive away others.

Our policy is posted and will be maintained online. Read it to learn more about the purpose, objective, values, rules and procedures as they currently stand. I will be responsible, in close collaboration with other members of the Groundfloor executive team, for overseeing the evolution and application of the policy. In the spirit of collaboration, let us know what you think in the comments below. We stand ready to consider additions, edits and clarifications that will further the purpose of fostering “dialog among and between people interested in Groundfloor, its products and the markets it serves.”

Announcing Monthly Payment Loans

Announcing Monthly Payment Loans

This week, we're pleased to release our first monthly payment loans for investment. Read about how our new monthly payment loan feature works and what investors can expect.

We're Listening

We're Listening

We've recently been overwhelmed by investor demand. In this post, we share our growth plans to increase loan supply and announce new procedures to provide more transparency for investors throughout our loan production and release processes.

Robo vs. eREIT vs. Your REIT

Robo vs. eREIT vs. Your REIT

As Business Insider reported yesterday, two fellow investing startups recently stepped into the ring to debate the merits of passive and active real estate investing compared to investing in public market securities such as Exchange Traded Funds. We watched the debate with interest, particularly for the false alternative it presented. Here are our thoughts...

Groundfloor Announces $100 Million Partnership with Direct Access Capital

Groundfloor Announces $100 Million Partnership with Direct Access Capital

Today we announced an important new partnership with Direct Access Capital (DAC). This is an important development for Groundfloor and real estate investors across the country. Here’s why:

For value-added real estate investors: We now have a fresh $100 million to lend for the purchase and renovation of single-family houses in the 24 states in which we operate. Groundfloor continues to offer the most flexible, lowest-cost loan products in our industry. This new partnership creates more capacity to fulfill strong demand from borrowers. We’re still the only nationwide, online lender in our market offering a balloon product featuring no monthly payment. Building from that success, we now offer larger loan sizes up to $2 million and a greater range of real estate investment credit products than ever before, apply here.

For passive individual investors seeking yield: We are utilizing the same personnel, criteria and processes to supply loans to DAC, our first institutional partner, as those we utilize to supply loans to our retail investors. In August, over 1,100 Groundfloor investors funded over 30 loans for a total of $3.7 million. The advent of our first institutional buyer validates the confidence our investors continue to place in the professionalism and competence of our origination, underwriting and asset management teams. It will also allow us to offer a greater variety of investment products over time. For example, soon we’ll begin offering monthly payment loans for retail investor participation alongside our traditional balloon payment product.

For Groundfloor: This partnership will triple Groundfloor’s projected revenue in 2018. That financial strength will enable us to continue investing to expand our reach and further enhance our product offerings. We remain “on-mission” to reformat how and by whom capital is formed, opening up access to lucrative risk-adjusted returns for all. There’s more good news along those lines on the horizon this fall. We’re excited to share this news today and look forward to sharing more good news soon. As always, our early investors, borrowers and supporters have our continuing gratitude for helping us arrive at this latest milestone.

We look forward to responding to questions and feedback about the news in the comments below or directly by emailing us at founders@groundfloor.us.